Some tweaks in how we style django stuff

For the copy and design desk, here are some changes in how we're styling various elements on the Web:

Taglines: These include columnist bios at the end of opinion pieces, contributing lines at the end of news stories, source lines in infoboxes, etc. etc.
New style: Italics only. No bold. And please make sure you're turning Web addresses and e-mail addresses into clickable links. If you don't know how to do that, come see me and I'll gladly show you.

Subheads in stories and infoboxes: For the sake of consistency, use Heading 2 for these.

Standing slugs at the start of online headlines: These should be in all caps, to make them stand out from headlines that may start with a slug. Examples:

ANALYSIS: Gubernatorial race will set new record for costs
UPDATE: Two more bodies found in basement of Warren Funeral Home
LETTER: Vote Sherlock for king of the universe

But not these:

iPhone: It comes out Friday, and everyone wants one
Almost showtime: Missouri Theatre set for grand re-opening
Here we go again: Presidential election results hinge on Florida recount


Seven day rule: Do not use today, tonight, yesterday or tomorrow in online copy. It should always be the day of the week. Today and tonight are terms to use for print.


Also, I was asked to explain how scoring works on the Web site. Here's how it works:

The story with the lowest number score will get the highest placement when you click on the news, sports, or opinion landing pages. The highest number gets the lowest placement on the page.

So, you'd think zero would automatically be the top story, right? Wrong. -1 trumps zero. -2 trumps -1. And so on.

We need to come up with a system to determine how to use this functionality. If you have any suggestions, I'd love to hear them. Drop me an e-mail or leave a comment at the blog, djangofordjournalists.blogspot.com.

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